Art and Business in Harmony

Educational collaboration promotes opportunities for UNC School of the Arts students to earn Wake Forest Master’s in Management graduate degrees

The Wake Forest University School of Business and the University of North Carolina School of the Arts (UNCSA) have partnered to promote and support opportunities for UNCSA graduates to pursue graduate studies at the School of Business in its nationally recognized Master’s in Management program.

“We are excited to launch this partnership with UNCSA,” said Gordon McCray, vice-dean of academic programs for the School of Business. “Our organizations share a commitment to excellence and a dedication to providing the kind of education that encourages students to have an impact on society.”

The collaboration offers UNCSA students an accelerated application process, and access to merit- and need-based scholarship awards for highly qualified students. The 10-month Wake Forest Master’s in Management program is designed for recent non-business majors with limited work experience. The graduate program builds on the skills gained during undergraduate studies and provides business knowledge that can open new doors for future careers.

The Wake Forest Master’s in Management program is one of the largest of its kind in the U.S. This year, students in the program represented 69 colleges and universities and 48 unique majors. Within six months of graduation, 99 percent of its students were successfully employed. The program was recently ranked No. 4 in the U.S. by The Economist.

“Arts and entertainment is a global, multi-billion-dollar industry,” said UNCSA Provost David English. “At UNCSA, we teach our students to be entrepreneurs who will start businesses that create jobs, stimulate tourism, and generate tax revenue. These ‘artpreneurs,’ as we call them, must be business savvy as well as technologically adept and creatively inspired.

“I can think of no better partner for our graduates than the highly ranked and regarded Wake Forest University School of Business. Enhancing their Bachelor of Fine Arts or Bachelor of Music degrees with the business knowledge and expertise of Wake Forest’s faculty will put them ahead of the curve personally and professionally.”

Part of the UNC System, UNCSA is America’s first public arts conservatory, training students at the high school, undergraduate, and graduate levels for professional careers in dance, design and production, drama, filmmaking, and music.

“We are thrilled to work with our colleagues at the School of the Arts, and welcome their talented students to our program,” said John White, executive director of enrollment management at the School of Business. “The Master’s in Management experience values the kind of leadership, creativity, and social awareness UNCSA students represent.”

Graduates of the Wake Forest Master’s in Management program work in a range of industries and nonprofit organizations, such as business development, consulting, marketing/sales, operations, and technology. Employers that have hired graduates of this program include Disney, PepsiCo, Deloitte, Facebook, Under Armour, and Live Nation.